Marketers, Get Ahead with AI:Help a Marketer Out Boosts Your Digital Marketing Skills

In the fast-paced digital marketing world, marketers need every advantage they can get. Help a Marketer Out is an AI-powered platform that automates outreach and content creation tasks using clever AI tools. Read on to see how AI automation can save you hours each week and help you get ahead in your marketing efforts.

What IsHelp a Marketer Out and How Can It Improve Your Marketing Strategy with AI?

Help a Marketer Out (HAMO) is a platform that connects marketers with journalists and bloggers, who need expert opinions. Think of it like a matchmaking service: marketing professionals get to answer questions from reporters. In return they earn a mention or backlink on the reporter’s website. Being featured in an article on a popular site not only feels great but also boosts your digital marketing strategy. It improves your brand’s visibility online and your network. So, where does AI come in? HAMO uses artificial intelligence to do the heavy lifting for outreach. The AI scans hundreds of journalist requests to find ones that match your business, then even drafts a response for you. This means you skip the boring part (sifting through emails and writing from scratch) and jump straight to fine-tuning the AI’s draft. Manually filtering and replying to all those requests could take hours every day, but the AI handles it in a fraction of the time. By adding AI to this part of your marketing strategy, you save a ton of time and can focus on other important parts of your campaign.

Can Marketing Agencies and Freelancers Both Benefit from AI Tools Like HAMO?

Absolutely! Both big marketing agencies and solo freelancers can gain a lot from AI tools like HAMO. If you run a marketing agency, using HAMO means your team spends less time on tedious tasks (like scanning outreach emails). Instead they can spend more time on high-level strategy and creative work. An agency can even handle more clients because the AI co-pilot helps with the repetitive outreach for each campaign. In short, your agency becomes more efficient and can deliver results faster. This makes your clients happy. For freelance marketers and small business owners, a tool like HAMO is like having a virtual assistant that works around the clock. It allows a one-person team to do what might normally require a whole outreach department. Instead of spending your morning writing pitches or scouring LinkedIn for journalist contacts, you could have HAMO do it while you focus on engaging clients or refining your marketing strategy. This not only saves you time but also saves money. You don’t need to hire extra staff or pay a pricey PR agency because the platform makes outreach affordable. AI tools level the playing field and help you deliver great results without burning out.

How Does AI Copywriting Boost Content Creation and Outreach?

One big challenge in marketing is content creation. Whether it's writing social media posts, emails, or blog articles. AI copywriting tools have become popular because they can generate text fast and help overcome writer’s block. In fact, content creation and writing are among the top tasks where marketers use AI. It allows them to produce drafts for blog posts and marketing copy much faster. This means you can create more content in less time, keeping a consistent presence on your website, email newsletter, or social media. For outreach, Help a Marketer Out uses AI to handle the copywriting of your pitch emails. It acts like your personal copywriter. It looks at the journalist’s query and your info, then drafts a personalised response for you. It’s almost as if you had a skilled copywriter on your team writing that email. Even better, the AI can learn to write in your voice. HAMO’s AI can be trained on your own content so the pitches sound like you wrote them. Over time, it picks up your tone and style. This makes your outreach messages feel authentic and on-brand, which is important for connecting with people. In short, AI takes care of the first draft, and you polish it up, turning a time-consuming writing task into a quick review.

Is AI the Secret Weapon for Keyword Research and SEO?

AI can definitely help with SEO (Search Engine Optimization) tasks like keyword research. Marketers often use smart AI tools to analyze search trends and suggest the best keywords for their content or campaigns. In fact, over half of marketers in a recent survey said they use generative AI to help plan or optimize their SEO strategy. Instead of digging through data, AI can highlight which keywords might drive traffic. It can even help brainstorm content ideas around those keywords. This makes planning content and campaigns a lot easier for digital marketers. When it comes to HAMO, the SEO benefit is a bit indirect but powerful: it helps you get high-quality backlinks. Backlinks are links from other websites to your site, and they are a key factor in SEO rankings. HAMO connects you with journalists so you can get mentioned and linked in their articles. This means you can secure backlinks from high-authority sites. Each time a reputable site links to yours, it’s like a vote of confidence that can boost your site’s ranking on Google. So, while HAMO isn’t a keyword research tool, it strengthens your SEO by increasing the number of trustworthy sites linking to you. You can even tell the platform what topics or keywords are relevant to your business, and it will filter queries to those areas. That way, you’re always pitching stories that match your niche. The result is better SEO, because you’re becoming known (and linked) for the topics that matter to your business.

Marketing Automation with Artificial Intelligence: Is It a Game-Changer for Marketers?

Marketing automation with AI is a game-changer for anyone in sales and marketing. We’ve seen how AI tools can take over repetitive tasks – but what does that mean for you day to day? It means freeing up your time. Many professionals say AI tools are freeing up significant hours in their week. In one study, marketers estimated that generative AI saves them over 5 hours per week. That’s over a full work month per year. It accomplishes that by eliminating busy work and allowing them to focus on more strategic projects. Small business owners report wasting 10+ hours a week on manual marketing tasks that AI could handle in minutes. All that time saved is time you can spend on things that grow your business. As any sales and marketing professional knows, time is money. With AI handling the grunt work, you can invest your freed time into planning better campaigns, building a network, or honing your marketing strategy. AI lets you work smarter, not harder. By automating the boring parts of marketing, tools like HAMO give you the chance to focus on comprehensive strategies that move the needle. Early adopters of AI in marketing are already seeing these advantages, which helps them get ahead of the competition. The bottom line is that embracing the power of AI and automation in your marketing is like having a secret weapon for productivity. It helps you save time, improve your outreach, and achieve more without working yourself to the bone.